NFL Super Bowl 49: Onomoly Projection Bombing Creates Free Speech Platform For Phoenix Residents

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Phoenix-metro artist collective Onomoly used several RGB lasers to project #LaserTwitter tweets from a warehouse space on First and Madison streets onto several different high profile locations in downtown Phoenix during the NFL Super Bowl 49 on February 1.

Below is the video recap of uncensored, unsponsored and unbridled #LaserTwitter.

Onomoly gave citizens a voice while simultaneously mocking the Bud Light #UpForWhatever campaign. “We gave the average Joe the opportunity to speak. Maybe they had something to say about the NFL or maybe they had something to say about other things. I liked the idea of giving people a voice in a space like that, otherwise dominated by corporate dollars,” said an Onomoly member.

“We were giving people a free uncensored voice in that spot. Every single inch of that whole downtown area was dominated by NFL mandates, if you had a bar down there and billboard on the outside of the building the NFL was given rights to that as part of the Super Bowl agreement with the city. The idea of #LaserTwiter was to build a cool interactive sounding board that people could use during Super Bowl week.

“Bud Light’s campaign says they are #UpForWhatever, but clearly not up for free speech. We are messengers of light. Bud Light sells bad tasting beer to people who are too drunk to know the difference.

“This is about big corporations attempting to quash our voices. The NFL specifically prohibits things like #LaserTwitter. That’s why we did it. The NFL is a sham charity fleecing BILLIONS from taxpayers. People need to know whether they are a fan or not, they are directly subsidizing the wildly profitable NFL. People DO have something to say. We proved that with #LaserTwitter”.

These are some of the tweets posted in downtown Phoenix through #LaserTwitter…

Sources:

http://lasertwitter.com

http://www.moderntimesmagazine.com/page16/150206_Arizona_Laser_Twitter/150206_Arizona_Laser_Twitter.php

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2 COMMENTS

  1. this was brilliant in concept and execution, loved participating in this – thank you to those that made it happen!! it was a bright light in the surrounding consumerist gloom!

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